We have lost count of the number of creative agencies and production companies we’ve worked with who have had the experience of employing sales people and expensive business development strategies with little or no success.  The key to effective business development for creative agencies lies in having a clear, differentiated proposition. Please see the section on marketing for more about value proposition development and differentiation.

Every Sense can help you:

  • Target the right sectors and clients
  • Develop and monitor appropriate targets
  • Improve pitch effectiveness
  • Turn one-off clients into long term relationships
  • Develop more effective networking and cross-selling
  • Gain clarity and focus for all sales and business development
  • Eliminate expensive and ineffective sales and business development activities and expenditure
  • Recruit, nurture and monitor effective business development people

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